Services

Solutions for businesses of all shapes and sizes

Building sell in stories

It takes more than a great product to get a retailer listing. You need a clear and compelling story that shows how you’ll benefit the retailer and their category as a whole.

Whether you’re starting from scratch or refining an existing pitch that’s not quite landing, we can work with you to create a story that gets buyers excited about your brand and gets your products on shelves.

Drop us a message to arrange a call to discuss how we can help.

If you’re looking for a more DIY solution, check out our online video course where we’ll coach you through the process step by step.

For more tips, take a look at this article about avoiding common mistakes in sell-in stories.

Category strategies backed by insight

A great category strategy is about imagining what could be and building a plan to turn those ideas into reality.

We work in partnership with you to co-create a Category Vision that makes a difference, bringing key stakeholders on the journey. Whether you need a bit of guidance or want us to roll up our sleeves and get hands-on, we will tweak our approach to meet your needs and help you unlock the potential of your category.

Get in touch to discuss your needs and how we can help.

Having taken part in and facilitated loads of category visions, I have learned what works and what doesn’t. If you want to ensure your category strategy drives action, check out this article.

Training and development for category teams

Help your team build the skills they need to succeed. We offer practical training on everything from the basics of category management to advanced skills and techniques, designed to make a real difference in your business.

Visit our Training page to find out more about our upcoming courses, as well as on-demand courses you can access anytime.

Get in touch to discuss bespoke training for your team or coaching opportunities for individuals.