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How can your brand win during Ramadan & Eid? 🌙
Let's explore the key month of the Islamic calendar and what it means for FMCG brands.
5 tips to make the most of your next online store visit 💻
Step into your shoppers shoes to see how well your brand performs on grocery.com.
Could the Year of the Dragon bring opportunities for your brand? 🐉
The Year of the Dragon holds great significance in Chinese culture. What opportunities could this year hold for your brand?
5 PowerPoint tips you will wish you knew sooner 🖥️
Take your PowerPoint skills to the next level with some easy tips that will make your slides look awesome and save you some time!
Grocery Insights you need going into 2024 💡
Here are 10 grocery trends you need to know to set you up for success in 2024.
8 fun facts about Christmas shopping
Understand your shoppers and what drives them this Christmas season.
Two things to do in your next retailer meeting 🤝
There's a mantra in category management that you might have heard before… “The shelves aren’t elastic”.
How can we help consumers cut costs this Christmas? 🎅
How are shoppers feeling this Christmas and what can you do to help manage their spend?
What does sustainability mean to your shoppers? 🪴
Taking a closer look at Kantar's recent 'Who Cares? Who Does?' sustainabaility study, and other pieces across the industry.
5 productivity apps that will make your work (and your life) easier 📲
We take a look at five apps that can save you time and make your work life easier.
Are you tapping into the 'back to school' opportunity? 🏫
As summer comes to an end, it's a key time to attract new shoppers to your brand!
10 MORE Excel Functions every Category Manager should know
Take your Excel skills to the next level by learning some of my new favourite functions.
Tesco ‘Fit for Growth’: Prepare for those difficult conversations 💬
What is Tesco's 'Fit for Growth' and how should you prepare?
Facts vs Feelings - Pitching it just right 🤝
We all base our decisions on a combination of facts and feelings, and your buyer is no different.
Pitch perfect: how to create a category led sell in story 📖
Learn how to create a story that will get your products on the shelves!
Points vs Prices: what do UK shoppers really want? 💳
As retailer loyalty schemes shift away from collecting points... what can brands do?